Sophia Holl

Copywriter / Social Media Specialist

Australian-based copywriter and digital marketer with over seven years experience in the industry. Portfolio of work spans across non-profit, hospitality, education and e-commerce industries.My services include long-form and short-form copywriting, website and e-commerce copywriting, SEO copywriting, social media management and EDM copywriting.Highlights:-> Began IG page from zero and grew following to over 31,000
-> Articles regularly featured on the front-page of weekly newspaper
-> Successfully generated thousands in sales through regular customer-centered email newsletter for e-commerce brand

© Cayce Pollard. All rights reserved.


As a social media specialist of over seven years, I have largely focused on organic growth strategies across all major platforms. I have begun Instagram pages and grown them to over 30k followers, and have worked across a wide range of e-commerce and service-based organisations to develop and execute social media strategies.As a journalist, I explored topics related to small business, the environment and human-interest pieces. I am passionate about sharing community stories and am not afraid of digging deep to create a compelling article.As a freelance writer, I regularly contribute to Lost in Fremantle, sharing the stories behind popular restaurants, bars and venues in the port city.I have extensive experience in copywriting for businesses. Having worked as a Marketing Coordinator for a global sporting goods business, I am skilled at writing according to a specific brand tone, for SEO and to achieve business objectives. I also regularly contribute industry-specific blogs for SEO to various construction and non-profit businesses.


I have always been passionate about sharing stories. My career began in 2015, when I started the Elizabeth Richards School Supplies Instagram, which I grew from zero to over 31,000 followers. I found my love (and skill) for sharing stories and never stopped chasing my passion.Fast forward seven years, I now have extensive experience in copywriting and digital marketing for a wide range of businesses and publications, and have gained useful experience as a journalist for a regional newspaper.Through first-hand experience, I understand the power of good copy, solid social media strategy and an investment in digital marketing. These are the necessary ingredients to help grow an online business.


Ashleigh, Sea Salt Marketing
"Sophia has been freelancing for us for a few months now, and I can confidently say that she is a very diligent and hard-working individual. I have never had an issue with Sophia meeting deadlines, and her work is always completed to an exceptional standard. I wouldn’t hesitate to use Sophia for any project you may have!"
---------------------------------------------------------Rachael, Studio Alyce
"Sophia is a fantastic copywriter! I love working with her for both her professionalism and talent. She makes my job so much easier!"


Want to know more, or interested in how we could work together? I'd love to hear from you. Please get in touch below, I look forward to connecting!

Thank you

I acknowledge the Traditional Owners and Custodians of this land, the Binjareb and Whadjuk, Nyoongar peoples and their continuing connection to the land, waters and community. I respect and acknowledge their Elders, past and present.